Ending your email on the right note increases the chances of getting a reply
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Messaging applications have changed the way we communicate. However, for business purposes, 86% of professionals prefer to use email. Cold emails are still an effective strategy to land a new job or your next client.
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It works. Search engines show it some extra love, and people love sharing it on social media.
I am talking about long-form content.
However, many content marketers fail to get results from their efforts. They put in sweat equity to create super lengthy 5,000-word articles. Then, press the publish button hoping to attract thousands of visitors.
To their surprise, they fail to go beyond a few hundred visitors. The reason is their content creation strategies are fundamentally flawed.
If you are ...
In their 2018 research, the Content Marketing Institute found that 37% of brands plan to increase their content marketing spending.
As small businesses continue to invest heavily in content marketing, content creation has seen an exponential rise. The average length of a blog post for seeing “strong” results is now over 1000 words.
However, most content still sits in the deep corners of the internet and goes unnoticed. Ahrefs found that 91% of content doesn’t get any organic traffic from Goog...
Are your list-building strategies being tuned out visitors? Overused strategies don't convert—and worse—they may repel your audience. Discover some underused list-building strategies that will help you build trust with your subscribers and supercharge your list growth.
For startups, ‘Time Well Spent’ equates to a further decline in organic reach for brands. As the tech world continues to debate, it’s time that small business owners understood its implications.
I cover five strategies to find visibility for your brand in the news feed.
You unconsciously start accepting your beliefs as “the truth.” They become deeply rooted in your core personality. If an event shakes up your belief, then you feel strongly. You instinctively try to guard it because your identity is at stake. In order to be successful, you need to have original perspectives. You can only arrive at new extraordinary moments in life when you break the rules.
Those were the days.
You slap together 300 words on a subject. Then, stuff your target keyword in the article a bunch of times. Finally, you hit your page with a few web 2.0 backlinks from free Blogspot and WordPress websites.
A few months wait and boom:
Your article hits the first page of search results.
Fast forward to 2018 – Google’s algorithm is now super sophisticated. It wants every small business owner to publish value-adding content that serves the users.
Indeed, the habits of web use...